Partnerships are a product surface
The best integration is not a logo collection. It has a clear user problem, an owner on both sides, a rollout path, and a metric that tells us whether it made the product better.
Profile
Atakan Yavuzarslan
Web3 business development, partnerships, and GTM across crypto, AI, and security infrastructure.
This page is less of a résumé and more of a working profile. I spend most of my time at the boundary between technical products and the people, partners, and markets that make them useful.
My recurring questions are simple: what problem is important enough to solve, who already has distribution or trust with the user, and what can we learn quickly before building too much?
How I think about the work
Distribution is part of product design
A technically strong product still needs the right context to travel. Positioning, local partners, education, and timing are not separate from the product; they determine whether anyone reaches it.
AI agents change the security boundary
When software can discover tools, make decisions, and move assets, security has to cover intent and permission as well as the final transaction. The useful work is turning that abstract risk into defaults builders can ship.
Beyond the job title
I learn by building. When a new idea, tool, or technical concept catches my attention, I usually turn it into a small prototype before I decide what I think about it.
I enjoy taking a rough idea from a blank repository to something people can click, test, and react to.
AI, automation, and new developer tools are part of my daily learning loop. I use them to research faster, remove repetitive work, and make more room for judgment.
I also spend time learning about markets, trading, options, and how incentives shape financial products. It is a useful lens for understanding risk and user behavior.
Working notes
- Start with a narrow user pain, not a broad category.
- Use research and prototypes to create better conversations.
- Translate technical capability into a decision a buyer can make.
- Automate research where possible; keep judgment human.
Türkiye is a context, not a checkbox
Entering a market is more than translating a landing page. It means understanding who users trust, how communities form opinions, which partners can create momentum, and where global product assumptions do not hold.
That is the perspective I bring to market-entry work, ecosystem building, and Pharus.
Good reasons to reach out
- You are building a crypto or AI product and need a sharper path to users.
- You want to understand the Türkiye ecosystem beyond surface-level research.
- You are working on security, agents, infrastructure, or developer tooling.
- You have an early idea worth pressure-testing with a prototype.